Welcome back to Floor 9! This week, your hosts Ryan and Adam are joined by Chelsea Freitas from our Strategy team to take a deep dive into the trends and themes from our latest annual Outlook report, which includes:

• Macro trends in consumer behaviors - starting at 0:42
• Life's New Beats - starting at 13:36
• The Remixed City - starting at 24:50
• The Revenge of the Monoculture - starting at 37:50
• The Expanding Experience Economy - starting at 45:48

Make sure to check out the full version of Outlook 2024 report on Medium here: https://bit.ly/LabOutlook24

If you enjoyed the episode, please consider giving us a five-star review on Apple Podcast. Follow the Lab on Twitter @ipglab and on Medium for our latest insights. Thanks for listening!

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