How to Prove the ROI of a Positive Company Culture (an Interview with Didier Elzinga)

In an era where the financial justification for HR initiatives is scrutinised more than ever, proving the ROI of culture and employee engagement initiatives is a critical challenge that many HR leaders are facing. However, demonstrating the financial impact of these initiatives is essential if we are to achieve board buy-in and ensure the sustainability of organisational culture in times of change and economic uncertainty. 

 

This pressing issue is at the heart of this episode of the Digital HR Leaders podcast, where host David Green is joined by Didier Elzinga, CEO of Culture Amp. Together, they will be discussing: 

 

  • The pivotal role of a thriving culture in driving business growth 


  • The challenges businesses face in cultivating and maintaining a strong company culture, alongside practical strategies to address these challenges 


  • Key findings from CultureAmp’s research (link below) on the impact of organisational changes, such as layoffs, on employee engagement, and the lessons learned about engagement recovery times 


  • The remarkable resilience of employee engagement in regions like the UK and Germany 


  • Effective approaches for HR leaders to demonstrate the financial impact of culture and engagement initiatives to the C-suite 


  • Guidance for HR professionals on measuring the ROI of their culture and engagement efforts 

 

This episode is an essential listen for HR leaders, chief people officers, and people analytics leaders looking to navigate the complexities of fostering a positive workplace culture in today’s economic climate. It offers not just insights and data but real-world advice on aligning culture and engagement initiatives with financial success. 


Support from this podcast comes from global platform leader for employee experience, Culture Amp. Learn more about how Culture Amp can help you create a better world of work at http://cultureamp.com 

 

Link to CultureAmp’s ground-breaking research with Forrester:  https://tei.forrester.com/go/cultureamp/analyticsplatform/ 


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