3 Critical Connections Between Messaging and Audience
This episode is discusses how critical knowing your audience is to creating your messaging; how knowing who you're speaking to, who they are, helps you design your message in such a way that you get feedback like, "Wow, it was like you pulled those words out of my head!" And, "Have you been reading my emails?" I break down the three aspects of your messaging that rely on knowing your audience to be successful. And once you’re clear on your messaging, every other piece of your promotional work, the sales copy, the social media, the everything, will be outlined for you.
Also mentioned in this episode:
- Episode 99, Why You Really Need to Know Your Audience
- Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across
Join my weekly email list to get behind the scenes details, tips on how to use communications strategy in your business, and be first to learn about new offers: www.janicefogarty.com
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