In the latest edition of The Adviser Podcast, our Head of Strategic Partnerships Alyson Perry, interviews Vincent O’Connor, Head of Strategic Partnerships at Guardian.

Parents don’t want to contemplate their child being seriously ill, and it is not always an easy conversation for advisers to have with their clients.

To highlight and understand the financial costs for families who have a child living with cancer, Guardian has recently sponsored research from the charity ‘Young Lives vs Cancer’.

This research explores the challenges that families may face if their child is diagnosed with cancer, and provides an insight into how advisers can broach the challenging conversations that may arise when looking at children’s critical illness cover.

*This was a paid for promotion on behalf of Guardian.

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