The Rise and Fall of LuLaRoe: The Promise of LulaRoe

Former LulaRoe consultant Heidi Castellani joined the company in 2014 after moving to Connecticut and becoming a new mom. She was drawn into the multilevel marketing company by the comfortable leggings and instantaneous community of women she found. Heidi shares her experience, and why after two years, and tens of thousands lost, she was done.


For even more on the story of LuLaRoe, check out the new discovery+ podcast, The Rise and Fall of LuLaRoe. Follow wherever you get your podcasts.


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