Growing the significance of events in changing tourism geographies


Events have long been occasions to bring people together, with this congregative function contributing to their potential to shape and define place and space over time. Events are uniquely able to both reflect contemporary residential identities as well as shape future ones. Event studies have hitherto focused on festivals, mega-events, sporting events and a broad exploration of sustainability’s three pillars. However, it remains a young field of study, ripe with opportunity for in-depth exploration in a plethora of topics. This research note proposes several promising avenues for generating knowledge and practical insights in the future. These include examining a wide range of events and their connections to identities, a deeper dive into sustainability concepts, resources and security, stakeholder roles, exploring the effects of events on residential populations and legacies, as well as the implications of technological advancements.

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