Lisa Cron | How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
Lisa Cron joins us to talk about the compelling power of story and how you can use it as a means of persuasion, engagement and self-transformation. Learn about the neuroscience behind storytelling, as well as how you can use that information to your advantage in business and in life.
Find out more about Lisa Cron, get in touch or listen to her TED talk | http://wiredforstory.com
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