Erica Davies is here to help you rediscover your fashion mojo

Feel like your wardrobe has turned against you? Your body’s gone awol and you've mislaid your style mojo? This week’s guest is the answer to your sartorial prayers. Fashion journalist Erica Davies’s career spans two decades: at 24 she was the youngest ever national newspaper fashion editor, on The Sun. At 44 she is a legit Instagram influencer – one of very few representing the legion women between 30 and 80! - has over 150,000 followers and has just captured her styling wisdom in a book: Leopard is a neutral.


And no, she’s not loaded and she’s not a size 8. She’s a working mum of two with a body to match. Which is why her book is SO useful. Listen on for her advice on what to do when you feel like the fashion industry is shoving you out the door into granny clothes, how to regain your style identity and why fashion rules are, well, frankly, BS. Plus she shares her shopping tricks, personal style icons and the superpower that means she hardly ever sends anything back.


The Shift (on life after 40) with Sam Baker is hosted by Sam Baker, produced by Emily Sandford. I’d love to hear what you think - please let me know on twitter @sambaker or instagram @theothersambaker


• The Shift - How I (lost and) found myself after 40 - and you can too is out in hardback and available to buy here.

• Leopard is a neutral by Erica Davies is out in hardback and available to buy here.


Follow Erica on instagram @erica_davies


 

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