Challenges & Learnings From Building An Agency Team with Michal Eisikowitz

One of the most challenging parts about being an entrepreneur is building your team. Finding great people with the skills you are looking for that are also aligned with your values and expectations, is no easy task.


Today, we’re joined by Michal Eisikowitz. Michal is an amazing B2B SaaS Conversion Copywriter, Website Specialist, Founder and CEO of CopyTribe which is a copywriter training program, and the Founder and CEO at Michal Eisikowitz Copywriting. From starting her agency as a team of one, Michal has since grown her team while also growing her family. The challenges and lessons that Michal has learned while balancing  her entrepreneurial and motherhood experiences are ones we can all learn from.


Tune in and listen to episode 33 of The Entrepreneur’s Ecosystem. Michal gives us the update on where she is at in her business and her copywriting training programs. She talks about the importance of building confidence in female copywriters, what the difference is between an agency and micro agency, the challenges she has encountered while building her team, addressing the guilt she feels as a mother and entrepreneur, and more.


In This Episode, You Will Learn:

  • Michal’s current update on her business and how she juggles her time (10:20)
  • How Michael is focused on helping copywriter’s build confidence in (16:50)
  • Michal’s reflection on the challenges and lessons she has experienced while building her team (21:53)
  • When Michal realized that she needed to bring on team members (28:28)
  • Michal’s thoughts on navigating feeling guilty as a mother and business owner (43:50)
  • One tool that Michal relies on for communicating with her team and clients (49:13)


Connect with ​​Michal Eisikowitz


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