For this week on Start Somewhere, I’m thrilled to be joined by the wonderful Helen Cox, Global Environmental Reporting Lead for one of my favourite beauty brands, LUSH. Like myself, Helen is part of the Sustainable Beauty Coalition Steering Committee. 

Before joining Lush, Helen worked in financial services, specialising in international cosmetics retail, then shifted to the financial reporting process, with an interest in climate change. An avid sustainability advocate, she wants to make sustainability accessible to and actionable by all.

In this episode, Helen tells us about her ‘full circle’ career path at LUSH, how LUSH has always been ahead of the curve when it comes to sustainability and purpose and why more beauty brands should be in coalition with one another. 

The ask: If we do nothing, nothing is going to change except get worse. If you want to do something, just go and do it. No action is too small. 

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