This week we are meeting with Jonathan Cohen, he founded his eponymous brand in 2011 with Sarah Leff. Based in New York City, Jonathan Cohen’s designs are known for their colorful and bright printed dresses which successfully brought him to win the CFDA fashion fund. 

With only two collections a year, Jonathan is running a responsible and conscious business. In this episode, he explains how important it is to source materials in a sustainable way and how does he take action towards change in the fashion industry.

CONTENT TO FIND YOUR WAY IN THE EPISODE

00:55 : Jonathan presents himself and his brand

01:25 : Jonathan’s background

02:00 : Was sustainability a topic the year he launched his brand

03:05 : What does sustainable fashion mean to him

03:25 : How to source sustainable material

05:30 : Where to start to create a sustainable fashion brand

08:40 : About animal welfare

10:35 : How did Jonathan learn more on sustainability

14:30 : How can the industry accelerate the sustainable revolution

16:50 : The KPI’s he’s looking at for his company

17:18 : What’s the future for his company in terms of sustainability

18:50 : What does Jonathan want to close the door in our industry

19:28 : What does he look at to get inspired

19:50 : What is the last piece of clothes he bought

20:35 : Who he would like to listen to in this podcast

KEY LEARNINGS

« Make small changes, start small and it will naturally grow from there. »

« Something we were very passionate about was understanding the waste that we were creating from production and how we could solve that solution. »

« Every company needs to look at what they are doing. They need to see how they are approaching the production, how they are sourcing and how they can make it better. »

« We all need to be sharing informations and help one another. »

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