Series 3, Episode 12: Achieving diverse and authentic representations through your advertising and marketing, with Mark Runacus MBE
Outvertising is a not-for-profit advertising and marketing advocacy group that collaborates with brands to push for increased and more diverse LGBT+ representations in ads and on our screens. Outvertising’s Chair, Mark Runacus MBE, joins Mitch to discuss how organisations can become more inclusive in their messaging, and the positive impact this has on society and in business.
Mark has more than thirty years of experience working in advertising. More recently, he was awarded an MBE for his services to the industry and became the Chair this growing group that fights for better LGBT+ coverage in things we consume daily: from ads to TV.
In this episode, you’ll learn what steps you can take to create diverse and inclusive representations, why this is so very important, and how it plays a large part in employees feeling able to bring their whole selves to work.
Learn more about the work Outvertising does with brands.
Or get in touch to explore how we can work to improve D&I in your workplace.