Customer success (CS) = Customer experience (CX) + Customer outcomes (CO) - Interview with Nick Mehta of Gainsight

Today’s interview is with Nick Mehta CEO of Gainsight, a customer success technology provider that helps businesses retain customers and drive company growth. Nick joins me today to talk about his new book, The Customer Success Economy: Why Every Aspect of Your Business Model Needs A Paradigm Shift, what customer success is, why it is going to become increasingly important to organizations given the current climate and pressures that many firms are going to start to face, what are the benefits and what customer experience and success leaders need to be doing to survive and thrive.

This interview follows on from my recent interview – Experimentation is what makes Microsoft, Google, Netflix and so successful – Interview with Harvard Business School Professor Stefan Thomke – and is number 357 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.