S03 Episode 02

Pro Detailer talks to... Francesco Ginocchio - Rupes Global marketing director.


Francesco is a very recognisable face for anyone following Rupes social channels - and is the most public face of the Italian machine giants. We were lucky enough to spend several days with him when we toured the Rupes factory in November last year. This was recorded at the time in the RUPES Bigfoot training centre - hence the cavernous echo - but, whilst reclining on Lambretta seats, we grilled Francesco on Rupes, and he tells us the story of the rise of the Bigfoot and how it broke the detailing mould...


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