0 to 6% of the market - the energetic charge of the disrupter brand BULB

BULB founders Hayden Wood and Amit Gudka talk to Rory about their meteoric rise from 0 to 6% of the UK energy market with their fair price, green offering. They have truly disrupted the market and have built a strong and growing customer base with a clever marketing strategy based on their core offering and performance promise.

Hosted on Acast. See acast.com/privacy for more information.

More from On Brand with ALF & Rory Sutherland

  1. 55:39EE & BT's Christian Thrane is bringing home the bacon since the merger and rebrandApr 10, 2024
  2. 01:07:08Greg Jackson of Octopus Energy in powerful conversation with RoryMar 13, 2024
  3. 59:57Haleon global marketing VP Simon Peel consults with Rory Sutherland on healthcare & dataFeb 15, 2024
  4. 53:45air up® Co-Founder Lena Jüngst leads Rory by the nose - to the water!Jan 10, 2024
  5. 56:26NBCUniversal's Yusuf Chuku talks content with RoryDec 13, 2023
  6. 01:03:01Putting the partnerships into John Lewis - Charlotte LockNov 15, 2023
  7. 51:47The buzz around Pension Bee with Jasper MartensOct 11, 2023
  8. 46:50Turning online dreams into reality with PinterestSep 13, 2023
  9. 59:36Leading the Charge. Rory meets Nic Thomas from Nissan.Aug 09, 2023
  10. 55:50Rory talks "wonky" vegetables with Oddbox's Emilie VanpoperingheJul 12, 2023