From Idea to Amazon: The story behind the book

Episode #160 // With the US publication of my book, No Bullsh!t Leadership on the horizon, we decided to dedicate this episode to tell the story of how the book journey unfolded, from start to finish.


There are some important takeaways from this tale, which I know you’ll be able to apply to your own career journeys. I talk in detail about the strategy, delivery, people, marketing, and PR aspects of the publishing process. I also expose some of the obstacles we had to overcome along the way.


Anything this episode does to inspire you to be bolder, and attempt grand things will make this totally worthwhile!


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Over my career I've done a LOT of interviews. This one was by far the most personal.


With COVID hampering our in-person studio plans, Riaz Meghji and I virtually sat down to talk all things No Bullsh!t Leadership to celebrate the book publication!


We covered so many personal and professional topics, and my beautiful wife Kathy even made an impromptu appearance to share her experience of me over the past 3 years as I've built this business with Em.


I would love for you to join me next week where we'll air this interview! When it's finished, Em and I will be running a live Q&A with you - bring your best, no bullshit leadership questions for me!


Register for the free virtual event here: https://bit.ly/3xQ2MeY


The event will be run on the 29th September at 8am AEST / which is the 28th September at 6pm ET.


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