How to master internet advertising with the IAB’s James Chandler

In this episode of Ninetwentynine, Eshaan is joined by Chief Marketing Officer of the Internet Advertising Bureau, James Chandler.

James explains why B2B marketing deserves to be as entertaining and engaging as consumer advertising, and why he hopes the pandemic will mean the end of ‘air-kissing’ for good. 

Ninetwentynine is a podcast.


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