20. Stories from Sioux Falls: Kibbi McCormick - Building a Sense of Community Through Hospitality
Sitting down with me today in the cozy Sioux Falls coffeehouse, ‘Josiah’s’, is business owner and hospitality extraordinaire, Kibbi McCormick! In this episode, Kibbi shares her journey to building what is now an established cafe and restaurant with a heavy emphasis on family orientation, as well as how ‘Josiah’s’ recurring enthusiasm has managed to repeatedly bring customers back over the years.
We discuss how Kibbi has approached her business from a marketing standpoint and capitalized on social networks such as Facebook, to create a sense of kinship with her customers, and how the brand has grown as a whole. We also chat about the recent effects of the Coronavirus and how both herself and other business owners in the area have responded to the restrictions of the pandemic.
To hear more, tune in to Episode 20 of Moving Beyond Your Tribe!
Some Questions I Ask:
- How did you get into the restaurant business? (3:40)
- How have you designed the ‘Josiah's’ brand? (4:36)
- How have you created a consistent enthusiasm that has brought customers back to your business over the years? (7:25)
- What are the values of ‘Josiah’s?’ (10:19)
- Has the pandemic changed anything for your cafe? (15:39)
- What advice would you give to someone wanting to run their own coffeehouse? (18:51)
- Do you use any life hacks that you can share with my listeners? (21:44)
In This Episode You Will Learn:
- Some background on ‘Josiah’s’ & Its emphasis on creating a ‘community’ feel (1:08)
- Why Josiah Philips was such a huge inspiration for Kibbi’s cafe (5:52)
- Why playing an active part in the community is so important for Kibbi (9:00)
- ‘Josiah’s’ marketing strategies & How they have utilized Facebook (12:08)
- How surrounding businesses have responded to Covid-19 (17:00)
- The journey behind the food at ‘Josiah’s’ (18:11)
Let’s Connect!
Connect With Kibbi McCormick:
Hosted on Acast. See acast.com/privacy for more information.
