The business of the Pac-12 Networks with Lydia Murphy-Stephans
Podcast Summary: Pac-12 Networks President Lydia Murphy-Stephans discusses the launch of the college sports television network and multimedia company and its effort to televise basketball games in China. She also explains the business model and how changing viewing patterns will impact the delivery of content. Plus, hear my thoughts on the growth of sports streaming to phones and tablets and the length of Major League Baseball games.
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