The IC interviews: Sir Martin Sorrell

Welcome to the IC Interviews, our new podcast format featuring in depth interviews with the people you need to hear from.

WPP-founder Sir Martin Sorrell spoke to Lauren Almeida about his new venture, S4 Capital, how Covid-19 is accelerating the trends he sees shaping the advertising world in the digital era, and why he believes a V-shaped economic recovery is on the cards.


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