#531 The Social Media Landscape in 2020: Interview with Lachlan Kirkwood

On today's episode of the Internet Marketing Podcast, Andy is joined by Lachlan Kirkwood, digital marketing specialist, content creator and founder of clickthroughDM to talk about the digital marketing landscape in 2020.


On the show you'll learn: 


  • A summary of some of the key changes & trends we’ve seen across the digital marketing landscape in 2019
  • Lachlan's Predictions for the landscape in 2020 including platforms, strategies, regulations
  • Why the rise of TickTok should be in your 2020 plans 
  • Why digital marketers should care about personal branding in 2020
  • How you can get started with building your personal brand and the channels you should prioritise
  • What the future of work for digital marketers might look like


Plus, Lachlan provides his top tip for the audience.

 

If you'd like to connect with Lachlan, you can find him on Twitter here and on LinkedIn here. You can also find his personal blog here


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