#587 How To Master LinkedIn in 2021 with Viveka von Rosen, Chief Visibility Officer at Vengreso

In today's episode we're joined by Viveka von Rosen, Co-Founder and Chief Visibility Officer at Vengreso.

Viveka is an internationally recognised expert in the world of LinkedIn, having authored the book 'LinkedIn Marketing: An Hour a Day' back in 2012 and continuing to deliver a wealth of LinkedIn education via her courses on LinkedIn Learning and her work with Vengreso.

 

In this episode we discuss:


  • Viveka's LinkedIn routine and her tips on creating routines
  • How many LinkedIn connections is optimal and manageable?
  • Is LinkedIn Group engagement worth it?
  • The best times to post on LinkedIn
  • Why you should post natively and consider spending more time on using all the characters available to you
  • How many hashtags should you use in a LinkedIn post?
  • How to optimise your personal profile and LinkedIn company pages
  • Should you invest time in creating LinkedIn Stories?
  • How do you access LinkedIn Live?
  • How to access LinkedIn Newsletters
  • How to make the best use of LinkedIn's name pronunciation feature

 

Referenced on this episode:


 

CONNECT WITH VIVEKA / VENGRESO

 

CONNECT WITH SCOTT:

 

CONNECT WITH SITEVISIBILITY:

 

For all show ideas, guest recommendations and feedback email marketing@sitevisibility.com


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