#578 How To Create and Market Best-Selling Online Courses with Tom Libelt, Founder of We Market Online Courses

Today we're joined by Tom Libelt, Founder of We Market Online Courses and host of the podcast Smart Brand Marketing.


In today's episode we discuss:

  • The marketing limitations of online course platform
  • Tom's recommended software for building your own landing page and checkout processes
  • Why you might need to give some thought to launching your course on Udemy
  • Ad copy principles that work best when marketing online courses
  • Evergreen trends and principles to follow in the world of online courses


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