What Is Employer Branding? Do I Need It?

What is employer branding? Do you need it even if you’re a small to medium-sized business owner? In this episode, host, Andrea Hoffer, answers these questions as she highlights the need for you to attract the right people and retain them. After all, these are the very people who will bring your core purpose to being in your business and out to the world. Listen in on this brief yet insightful discussion to help you get your employer branding right.