Episode 109: Meme Culture Deep-Dive (Ft. Alan Schaaf & Jake Tapleshay from Imgur)

This week on Floor 9, we are joined by Alan Schaaf, CEO of Imgur, and Jake Tapleshay, Head of Creative from Imgur, all about the meme culture! From what makes for a good meme, to how brands can better tap into viral memes, to meme’s real-world impact, this episode is a fun deep dive into memes and what they mean for digital culture and marketing. As usual, co-hosts Adam and Scott begin the show with some quick news discussions. This week, they talk about Facebook’s Clubhouse competitor, Clubhouse allowing people to tip creators, and Epic’s further integration of Fortnite and Houseparty. Take part in our Membership March referral program to share your love for Floor 9 and win an exclusive Floor 9 T-shirt! Get your own referral link here: refer.fm/floor9 You can find Adam and Scott on Twitter at @adamjsimon and @tippier. Follow us at @ipglab. Check out Scott’s NFT art here. And here is the Vietnamnese hit meme song that Alan mentioned. If you like what you hear, please spare a minute and give us a five-star review on Apple Podcast! If you’re a part of the IPG Mediabrands family, come join the Floor 9 community on our dedicated Teams channel here.

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