Chriselle Lim is a fashion stylist, content creator, and entrepreneur—and she’s here to help us all get out of our collective post-pandemic fashion and beauty rut. She’s also the force behind spring’s blockbuster fragrance hit: Phlur Missing Person. We discuss how she became the owner and creative director of Phlur; the evolution of fashion and beauty content online; how her divorce inspired Missing Person (and caused her to change her own style); her best fashion and beauty tips; and products she’s obsessed with—including the $25 hot tool she uses to style her signature bob.

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