Heidi Hackemer - On Navigating the Worst

We have a very special episode this week because we’re sharing the vulnerable story of how one of our guests was subsequently fired from a high profile role in the US and how she navigated her way through the dark times that followed.  

That guest is Heidi Hackemer and what she shares in this episode is so generous and valuable for all of us to hear; after all nothing is permanent and plans fall over on a regular basis. 

Heidi is a leading creative who had her own brand agency in New York and also headed up the Creative Studio at the philanthropic Chan Zuckerberg Initiative (CZI) in California. 

Not long after our first conversation with Heidi in July 2018 things went wrong, very wrong. Heidi was fired from CZI and not only that, when she got back to New York, she had to close her brand strategy agency, W&W too. We learnt about this because Heidi wrote an extremely brave and vulnerable article on Medium (link below) describing what had happened and how low she was feeling.

Admiring her generous honesty, we reached out to her just as COVID was taking hold everywhere round the world last year. Heidi agreed to speak with us.

After our conversation, we made a decision not to publish the interview last year, as it just felt too raw. With Heidi’s permission, we’ve all agreed that now is the right time to share the story she has been so generous in sharing with us. She’s well and truly bounced back from the lows she describes and is now the Executive Creative Director for North America at the booming global company, Oatly. 

In this episode Heidi shares: 

  • How, after being fired, she initially couldn’t stop worrying about money
  • Her advice for others who lose their jobs
  • Heidi’s generous sharing of all the things she did to pull herself out of depression and bounce back, 
  • And the inspiring reason she shared her extraordinary piece on Medium

Even if you are securely employed right now, we really recommend you listen to this unique conversation. And if you know someone who’s lost their job make sure they listen to this too! They’ll thank you later. 

Enjoy this episode with the generous, and very thoughtful, Heidi Hackemer.

Useful Links

Heidi on LinkedIn

Medium article that prompted this second interview

Heidi on Twitter

Heidi on Instagram

Oatly website


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