Jim Mellon: "Cultured meat will be bigger than electric vehicles"

The Sunday Times tech correspondent brings on Jim Mellon, the billionaire investor and co-founder of Agronomics, to talk about the lab-grown meat revolution (2:40), why he thinks he’s not too early (7:40), the dairy industry example (9:30), replacing traditional industries (11:00), why cultured meat will be bigger than electric vehicles (15:00), the carbon crackdown coming for meat (16:45), foetal bovine serum (20:40), what keeps him up at night (22:50), how cultured meat works (24:30), and the labelling fight (29:45).

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