#257 Gemma Milne: Are We Being Fooled Online & How Do We Spot It?
My guest today is Gemma Milne, the science/tech writer and author of Smoke & Mirrors: How Hype Obscures the Future and How to See Past It . Her works have been featured in the BBC, The Times and she is the co-founder of Science: Disrupt – a media outlet covering advances in science startups, research processes and industries such as space, energy, health and advanced computing. She works with the World Economic Forum as one of their Global Shapers, and is also an advisor to the European Commission and Innovate UK, helping them decide which scientific innovations should be funded with government money. So she's pretty impressive basically.
Her book is all about the smoke and mirrors of many different industries, and how we can spot 'hype' and 'illusions' especially online. The book encourages critical thinking, the nuance of conversations and why we should be taught to scrutinise things more. I found her book and this conversation super interesting, hope you do too! xo
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