How to develop a successful PR strategy for your NFT project

With Peter Bowles we welcome a public relations expert with over 20 years of experience, who has worked for companies like Microsoft, Nintendo, Google or Apple. Only recently he founded “Heist PR”, an agency specialized in Web3 and crypto topics. With “nft.arts” and “The Satoshi Collection” he has launched some fascinating NFT projects. His goal is to bridge the gap between the traditional art world and the emerging crypto art, helping people better understand what NFTs are and what makes them so special. He also provides us with a useful method for planning PR strategies and gives an assessment of how NFTs might develop in the future.

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