Lu Parker of Be Kind & Co: Being Kind and Moving Forward

What does Lu Parker, award winning journalist, KTLA anchor, self-made business woman, creator of Be Kind & Co., and former Miss USA, say about achieving your goals? Become a seeker by always being hungry, hustling for what you want, and never being bored. She understands that sometimes you need to go backwards to leap forward but you never stand still. Do not sit in fear. Make the decision. And walk out your door every day like you’ve already achieved your goal. But Lu’s greatest advice for everyone is to always be kind. Because to choose kindness—for yourself, for your family, for strangers—is to shift the universe. 

About The Guest:

As an Emmy and Genesis Award winning journalist, Lu has worked in the television news business as an anchor and reporter for more than two decades. She is also an inspirational speaker, author, former Miss USA, animal advocate, and founder of Be Kind & Co., a lifestyle media brand. Lu has won six Emmys for her work in the television industry. You can find her anchoring and reporting the news in Los Angeles, California on KTLA 5 News.

During her career, Lu has interviewed hundreds of celebrities including Bradley Cooper, Aretha Franklin, Matt Damon, Jennifer Lawrence, Clint Eastwood, Barbra Streisand, & Kanye West. Prior to her career in broadcasting, Lu was a ninth-grade English Literature teacher. While teaching, in 1994, she captured both the Miss South Carolina USA, and Miss USA titles. In addition, as Miss USA, she placed 4th in the Miss Universe Pageant. After winning the Miss USA title, Lu moved to Los Angeles, California. You can read more about her pageant experiences and find valuable competition tips in her book titled “Catching the Crown” The Source for Pageant Competition. 

Lu is an avid traveler and has visited nearly 20 countries where she has had the opportunity to meet with dignitaries such as Prince William and Kate Middleton The Duchess of Cambridge and Presidents Barack Obama and Bill Clinton. While on a trip to South Africa, Lu also had the opportunity to discuss human and animal rights during visits with Nelson Mandela and Animal Advocate Jane Goodall. Lu has an English degree from the College of Charleston where she was named Alumnus of the Year. She also holds a Master of Arts degree in Education from The Citadel. 

In her free time, Lu is an advocate for homeless animals. In 2010, she created Lu Parker Project, a non-profit organization dedicated to helping homeless animals and at-risk teenagers through community projects and education. She also lives a vegan lifestyle and loves living in Los Angeles with her rescue dog, Moose.

Finding Lu Parker:


Instagram: @luparkerla

Facebook: @luparkerktla

Twitter: @luparker

Connect on Linkedin

Finding Be Kind & Co:


Instagram & Facebook & Twitter: @BeKindandCo

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