A review of a client's LinkedIn strategy revealed some incredible organic growth in followers, page views and unique visitors; and the audience is trending towards the demographics we've been targeting. In this episode, I cover three strategic steps for increasing your own LinkedIn success.

• Who Belongs on LinkedIn? (0:33)
• Year in Numbers (2:44)
• Consistency (4:05)
• Content (5:49)
• Searchability: Keywords and Hashtags (8:36)

• Define your brand in one document, ready to make your content creation easier or to hand over to a social media VA to follow through: janicefogarty.com/take-control-of-your-brand-guide
• For consistency creating and scheduling message-driven social media that works for you, grab this masterclass: janicefogarty.com/create-your-social-media-content-strategy
• shows.acast.com/connections-coffee-confidence/episodes/how-to-use-social-media-for-content-research
• shows.acast.com/connections-coffee-confidence/episodes/5-quick-ways-to-make-more-accessible-content
• Get on my weekly email list: https://www.janicefogarty.com/emaillist

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