3 Ways Poor Communications Can Cause Nosebleeds

This episode has been brewing since the first time I opened a home COVID testing kit and tried to understand the instructions. Have a listen to the three pieces of communications that can fail you and how to avoid that failure.


Key Points:
  • How Your Audience's Current State Impacts Their Ability to Hear You (6:28)
  • Using Language for Accessibility (7:40)
  • The Media: The impact of the way we share our information (9:38)
  • Visuals: Right down to a capital letter (11:38)
  • Do They Understand? (13:21)


Key Resources:

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Sunray valley by Scandinavianz https://soundcloud.com/scandinavianz

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