Pete Burns: How has COVID-19 impacted sports publishing?

Welcome to a new episode of Between the Lines. Our guest this week is Pete Burns, MD of Polaris Publishing, who have a growing list of authors including Tom English, Nick Cain, Stuart Barnes and Seth Burkett. Polaris brought out Matt Jansen's brilliant autobiography last year and we also co-published our Pep's City title with them in 2019.

In this episode, we discuss how COVID-19 has impacted sports publishing. As Pete says, the cost of the pandemic could be severe for publishers and booksellers in an increasingly challenging industry. Here, Pete explains his own strategy for surviving the crisis, by supporting writers and tailoring his list to suit the shifting landscape.


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