David Bloom is a journalist, strategist, and educator who has been covering the intersection of entertainment and technology for more than two decades. He writes weekly columns for Tubefilter and TV[R]ev, teaches at the USC School of Cinematic Arts, and hosts a podcast called Bloom in Tech.
David and I cover a wide range of topics in this episode, from Netflix’s aggressive content spending and Facebook Watch’s international launch the rise of the celebrity showrunner. We also examine the FTC’s treatment of influencer marketing campaigns versus celebrity endorsements and debate the issue of censorship on social media platforms. Finally, we touch on the recent Logan Paul v. KSI boxing match as well as the success of Crazy Rich Asians at the box office and what it means for minority representation in Hollywood.
Host: James Creech
ABOUT THE SHOW
All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video.
ABOUT THE HOST
James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for media companies, agencies, and brands.
This episode is brought to you by Shareability, a social content company that makes videos people actually want to watch. They work with brands and influencers to create content that explodes across the web through social sharing and organic discovery. For years, Shareability has been topping the charts with crowd captivating videos for brands like Pepsi, Pizza Hut, Sony Entertainment, and Cristiano Ronaldo’s ROC, delivering over 1B views, 5M shares, and 50,000 press mentions. Check out some examples of their work on shareability.com.