An Inside Look at the Austrian Video Landscape -- Sandra Their (Co-Founder & CEO, Diego5 Studios)

Sandra Thier is the Co-Founder & CEO of Diego5 Studios, the leading Austrian creator network and digital content agency. Prior to Diego5, Sandra worked as a radio producer for ORF and a news anchor for ATV and RTL.


In this episode, Sandra offers an inside look at digital media in the German-speaking DACH region of Germany, Austria, and Switzerland. Much like the rest of the world, YouTube and Instagram have emerged as the key platforms for influencer content and youth marketing, with TikTok quickly on the rise. She also predicts more growth for live video and shares how Diego5 has pioneered live events like Influence Video Con and the Austrian Video Award to help bring online video to life for fans and advertisers.


Host: James Creech


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ABOUT THE SHOW


All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.


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ABOUT THE HOST


James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for media companies, agencies, and brands.



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